Branding ZOF

Project details

Branding is a marketing practice in which a company creates a brand name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and differentiate it from other products and services of the same kind.

Our solution

Creating a brand manual consisting of elements such as structures, positioning, colors, typography, iconography and images to which was added DTP graphics for business cards, recipes, badges and leaflets.


Founded in 1992, Optica ZOF is the oldest ophthalmology clinic in Pitesti that has state-of-the-art equipment, where optometric consultations are free..

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